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Book Details
Portfolio
Hardcover, 256 pages
$25.95
ISBN: 978-1591842415

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About Us

ROY SPENCE is chairman and CEO of GSD&M Idea City, a leading national marketing communications and advertising company. Under Roy’s leadership and their Purpose-based Branding™ philosophy, the agency has helped grow some of the world’s most successful brands and has used their talents to make a difference in communities around the country and the world.

Roy has been named Ad Man of the Year and Idea Man of the Century and has been interviewed by The Wall Street Journal, USA Today, The New York Times, BusinessWeek, U.S. News & World Report, Esquire, Fast Company, INC. and FORTUNE for his perspectives on advertising, marketing and finding and fulfilling an organization’s purpose. A popular keynote speaker, he regularly addresses audiences from throughout the business, government and nonprofit communities.

Roy is a member of the board of directors of the Lyndon Baines Johnson Foundation and is a Distinguished Alumnus of the University of Texas. In 2006, The Amazing Faith of Texas, a book by Roy Spence and the People of Texas was published.

Roy and his wife Mary have three children and live in Austin.